Most journeys start with a series of questions. For us they were: why are We paying so much for razors? How are so many of us (a three of women To be exact) using en's razors? Why can't we find razors without animal Ingredients in them? We were confused. The campaigns show girls in White bikinis shaving already hairless legals don't have the answers were Look for. Our interviews with hundreds of women on their washing and Clothes made it Clear we weren't alone. That was all need to start going To the bottom with overlook washing glitch. All of that led to the birth of Estrid - a pride and female-focused.